I help complex organizations transform products, platforms, and teams into experiences that are clear, useful, trusted, and measurably better.
My work spans Microsoft-scale enterprise platforms, AI-enabled experiences, design systems, marketplace transformation, and zero-to-one product creation. I move between executive strategy and product detail, building the conditions for better decisions—for customers, teams, and businesses.
Selected Leadership Work
A selection of work across product transformation, enterprise platforms, responsible AI, design systems, and customer experience.
Modernizing a legacy automotive marketplace
Launching a modern membership experience
Bringing generative AI to business applications
A design system for business applications
Designing trusted experiences for regulated industries
Connecting complex care and business ecosystems
Preserving the stories behind meaningful things
Leading a global product design transformation
Making low-code creation clearer and more accessible
Designing large-scale digital retail experiences
Connecting physical space and digital experience
Building global campaigns across retail touchpoints